Join the Team
We are a team of knowledgeable, service-oriented people with a passion for all things related to digital imagery and graphics.
Our ambitious expansion plans, and a flexible working environment where you can make a real difference to the success of the company on a day-to-day basis, make LUMESCA Group a really rewarding place to work.The LUMESCA team boasts a diverse blend of creative, technical, sales and service expertise and as we continue to grow, we are looking for ambitious and motivated individuals who believe they can make that difference we are looking for.
vacancies
Job Title
Marketing Manager
Department
Marketing
Location
Birmingham (full-time) - minimum 3 days per week in the office, with flexibility to work from home for the remainder
Reporting to
Commercial Director
Job Purpose
The Marketing Manager is responsible for leading the day-to-day management and development of LUMESCA's marketing function, ensuring the department delivers high-quality marketing activity that supports the commercial objectives of the business. The team of five comprises digital marketing, content creation and graphic design professionals. The role combines strategic planning with hands-on delivery, providing leadership to the marketing team whilst actively contributing to key projects and campaigns. Working closely with the Commercial Director, sales teams and our international vendor partners, the Marketing Manager will ensure marketing activities are commercially focused, delivered efficiently and generate measurable business value.
A key aspect of the role is developing the marketing team's capability through improved processes, technology, AI adoption and best practice, whilst acting as the central link between our vendors, marketing function and sales teams.
Key Responsibilities
Marketing Leadership
- Lead, motivate and develop the marketing team, creating a high-performance culture focused on collaboration, accountability and continuous improvement.
- Plan and prioritise departmental workload, ensuring projects are delivered on time and to a high standard.
- Develop marketing processes, workflows and operational standards to improve efficiency and consistency.
- Identify opportunities to improve productivity through technology, automation and AI.
Commercial Marketing
- Develop and implement marketing plans that support business growth across our brands and territories.
- Ensure marketing activity aligns with commercial objectives and delivers measurable return on investment.
- Work closely with the sales teams to develop campaigns, promotions and sales enablement materials that drive revenue.
- Monitor campaign performance and recommend improvements based on data and commercial outcomes.
Vendor & Product Marketing
- Build strong relationships with our vendor partners and become the primary marketing contact for commercial activities.
- Coordinate product launches, promotional campaigns, marketing programmes and vendor initiatives.
- Manage vendor marketing budgets and MDF programmes where applicable.
- Ensure vendors receive timely reporting on agreed marketing activities and performance.
Digital Marketing
- Oversee the delivery of digital marketing activity including email marketing, SEO, Google Ads, website content and social media.
- Personally undertake key digital marketing activities where appropriate, particularly for strategic initiatives, workload balancing or team support.
- Ensure all websites and digital content remain accurate, engaging and commercially effective.
- Drive continual improvement in digital performance through analytics and optimisation.
Team Development
- Coach and develop individual team members, providing regular feedback and support.
- Encourage innovation and the adoption of new marketing techniques and technologies.
- Build a collaborative environment where knowledge and best practice are shared across the team.
Marketing Operations
- Own the marketing budget, ensuring expenditure delivers value and remains within agreed limits.
- Manage external agencies and suppliers where required.
- Coordinate exhibitions, events, webinars and marketing projects.
- Produce regular reports demonstrating marketing performance, ROI and departmental activity.
- Support other areas of the business by undertaking marketing activities directly where required.
Key Performance Indicators
- Delivery of marketing plans on time and within budget.
- Marketing contribution to revenue growth and commercial objectives.
- Return on investment across marketing activities.
- Team engagement, development and productivity.
- Successful delivery of product launches and vendor programmes.
- Growth in digital performance across websites, email marketing and paid advertising.
- Continuous improvement in marketing processes and operational efficiency.
Person Specification
Essential
- Proven experience managing a marketing team within a commercial environment.
- Strong leadership, coaching and people development skills.
- Experience across both digital and traditional marketing disciplines.
- Commercially focused with a strong understanding of ROI and marketing performance.
- Experience managing marketing budgets and external suppliers.
- Hands-on experience with Google Ads, SEO, email marketing and website management.
- Strong project management and organisational skills.
- Excellent written and verbal communication skills.
- Demonstrable experience of using AI tools to improve marketing effectiveness and team productivity.
- Experience working with international vendors or technology brands.
Desirable
- Experience within photography, consumer electronics, imaging or related industries.
- Knowledge of Shopify, WordPress, Google Analytics and CRM platforms.
- Experience managing exhibitions, events and product launches.
- An additional European language.
Qualifications
Essential
- Educated to A-Level standard or equivalent.
Desirable
- Degree in Marketing, Business or a related discipline.
- Professional marketing qualification (CIM or equivalent).
Values & Behaviours
The successful candidate will:
- Lead by example and be prepared to work alongside the team when required.
- Demonstrate strong commercial awareness and customer focus.
- Build positive relationships across vendors, sales teams and internal departments.
- Take ownership and accountability for delivering results.
- Embrace innovation, continuous improvement and new technologies.
- Make informed decisions using data and commercial insight.
To make a application please submit your current CV, salary expectations, and a covering letter explaining how you feel you could improve the LUMESCA team, together with our Employment Application Form to employment@lumesca.com
Job Title
E-commerce Manager
Department
Digital Sales
Reporting to
Commercial Director
Location
Birmingham (full-time) - minimum 3 days per week in the office, with flexibility to work from home for the remainder (after probation)
Job Specification
- Develop and implement a comprehensive e-commerce and digital performance strategy across multiple Shopify websites operating in different languages and currencies, as well as a key WordPress website, to drive revenue growth and profitability.
- Take ownership of performance marketing channels, including paid search and SEO, ensuring continuous optimisation and a strong return on investment.
- Work closely with the wider marketing team to plan and deliver effective campaigns across all digital channels, aligned with commercial objectives.
- Manage and optimise website trading performance, including traffic, conversion rate, average order value and customer experience.
- Use data and analytics to identify opportunities for improvement, and take timely, commercially focused action to optimise performance across websites, campaigns and customer journeys.
- Leverage AI tools and technologies to improve productivity, enhance marketing output, and generate insights to support decision-making.
- Ensure that all websites are effectively optimised for conversion, working with internal and external stakeholders to implement improvements efficiently and at pace.
- Collaborate with creative, content, sales and operations teams to deliver a consistent and commercially effective customer experience.
- Support the development of CRM and email marketing initiatives, including automation and customer lifecycle management where appropriate.
- Manage multiple projects and stakeholders effectively, driving alignment and ensuring delivery against agreed timelines and priorities.
- Communicate clearly and concisely with colleagues and senior management, providing focused updates and actionable recommendations.
- Monitor performance against budgets and targets, ensuring that marketing activity delivers measurable commercial results.
- Identify and implement new opportunities to drive traffic, improve conversion rates and enhance the overall customer experience.
- Stay up to date with developments in e-commerce, digital marketing and AI, and proactively bring forward ideas to improve performance.
- Contribute to the ongoing development of the e-commerce and digital marketing function, including processes, tools and team capability.
Person Specification
Essential
- Bachelor’s degree in Marketing, Business, or a related field, or equivalent commercial experience.
- At least 3–5 years’ experience in e-commerce and/or digital marketing, ideally in a multi-site environment.
- Strong experience managing Shopify websites, including multi-language and multi-currency implementations.
- Experience managing and optimising WordPress websites.
- Strong experience in performance marketing, particularly Google Ads, SEO and website optimisation.
- Proven ability to use data and analytics to identify opportunities and implement improvements that deliver measurable results.
- Comfortable making decisions in a fast-paced environment, balancing speed and quality to achieve commercial outcomes.
- Demonstrated ability to manage multiple stakeholders and drive projects forward effectively.
- Strong communication skills, with the ability to present information clearly and concisely.
- Experience using AI tools to enhance productivity, marketing execution and analysis.
- Commercially minded, with a strong focus on outcomes and return on investment.
- Ability to work independently, prioritise effectively and manage multiple projects simultaneously.
Desirable
- Experience of CRM and email marketing platforms, including automation and customer lifecycle management.
- Basic knowledge of front-end or back-end web development (e.g. HTML, CSS, Liquid, JavaScript).
- Experience working in an international e-commerce environment.
- Experience contributing to or managing small teams.
- Experience using key digital marketing and analytics tools such as Google Analytics (GA4), Google Tag Manager, and email platforms such as Mailchimp.
To make a application please submit your current CV, salary expectations, and a covering letter explaining how you feel you could improve the LUMESCA team, together with our Employment Application Form to employment@lumesca.com